Sherri French, the Mom Inventor Behind Spbang Reusable Snack Bags

Sherri French is the founder of Spbang (“spuh-bang”), a reusable snack bag company based in Michigan. For 11 of the past 13 years, French and her family have lived overseas between Asia and Europe. While living in China, she would pack lunches for her kids, husband, and herself daily. Tired of throwing out the plastic bags that returned home every night, French decided to try fabric reusable snack bags. While cute, they were a nightmare to clean, as they grew smelly over time and couldn’t be thrown in the laundry with other clothing items.

She then got the idea for a soft reusable bag that used the same material as hard food storage containers. French, who has worked in the automotive industry for the past 17 years, took her idea to a close friend who is an automotive plastics expert. After eight months of trial and error and testing, they were able to create the perfect reusable bag using automotive systems and processes. Spbang was born.

Unique, durable, and eco-friendly, Spbang reusable snack bags are made with food safe material that is lead-free, BPA-free, and phthalate-free. Spbang products can be tossed on the bottom rack of the dishwasher and they come out as clean as new. Aside from food, they can be used to store crayons, toys, and other items.

Originally produced in China, Spbang is now manufactured in Michigan at a facility where automotive and medical supplies are also made. The word “spbang” refers to the sound that a wet tennis ball makes while playing road hockey, when a slap shot is taken against an aluminum garage door.

French’s advice for aspiring entrepreneurs? “Don’t take no for an answer,” she says. “Understand right away that not everyone is going to love your product. Also know that you can’t possibly know everything.”


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